September 30, 2021 8:00 AM
 — 
3
 min

We Raise Salesforce Valauation Amid Improved Annual Forecast

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Salesforce.com has improved its revenue forecast for fiscal 2022, which ends in January 2022. The company expects to generate revenues in the range of $ 26.25-26.35 billion, up from the expected $ 26.2-26.3 billion at the end of August. Salesforce intends to increase revenue to $ 31.65-31.8 billion in fiscal 2023 on an operating margin 3-3.5%. By comparison, in fiscal 2021, the company's revenue grew by 24% to $ 21.25 billion. We are raising our target value for the company's shares from $ 300 to $ 325.

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We love the company's business and believe Salesforce will continue to grow its market share. The company maintains an attractive balance between growth and increased profitability of the business, so we see a high potential for increasing revenue and free cash flow. Among the main drivers, we single out long-term trends towards digital transformation of the corporate sector. At the same time, we note the strong competitive position of Salesforce as a pioneer in the industry with an aggressive desire to develop its own innovative solutions.

We also love how the company is skillfully expanding its Apps + Platform product line, which has consistently met with a positive customer response. Finally, we cannot fail to appreciate the company's excellent commitment to meeting the growing corporate demand not only for mobile and social solutions, as well as the power of big data, but also for new innovative approaches supported by machine learning and artificial intelligence. We believe that Salesforce's revenues will consistently exceed $ 20 billion, while the company will be able to achieve operating margins above 35% in the long term.

Salesforce.com boasts consistently growing revenue. The company's indicator has been growing for 20 years in a row at an average rate of more than 20% annually. The company provided such impressive growth due to effective M&A policies, for example, the acquisition of Tableau and MuleSoft significantly strengthened the Salesforce.com ecosystem, which in turn improved its market position in relation to its main competitors SAP, Oracle and Microsoft. At the end of 2020, Salesforce.com announced the purchase of the developer of the messaging service Slack Technologies. The merger of Salesforce and Slack will create one of the world's largest business software companies, which will be a serious competitor for Microsoft and Alphabet.

Salesforce.com is a leading developer of customer relationship management software. More than 150 thousand companies are users of the company's CRM applications. Salesforce's customer base is fairly diversified. Major customers include Apple, Google, Amazon, Adidas, Accenture, Deutsche Lufthansa, Airbus, Alibaba and AstraZeneca.

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